Guides
Plans & limits
What changes when you upgrade — for buyers saving searches and sellers scaling listings.
Every account starts on Standard (free). Paid plans are billed through Polar; manage or upgrade from Subscriptions. Exact prices and the full comparison table live on that page.
Standard (free)
Typical Standard limits include:
- 1 active listing at a time
- 1 image per listing
- Up to 5 saved listings and 5 saved searches
- About one year of species market price history on taxa pages
- No public shop page (listings still appear in browse)
- Buy It Now and richer listing media require a paid plan
Paid tiers (overview)
Hobbyist, Starter, Pro, and Business raise limits on active ads, images per ad, and total store value. Common upgrades buyers and sellers care about:
- Unlimited saved listings and saved searches (from Hobbyist up)
- Public shop at
/shop/[slug]— see Your seller shop - Listing and sales analytics
- Longer market history on species pages (two to five years on higher tiers)
- More active ads, more images per listing, and on Business — video
- Listing visibility — paid tiers rank with more weight in browse (all else equal)
For buyers
Upgrading mainly affects discovery tools and research:
- More saves — Saved listings & searches
- Deeper price history on species pages
Purchasing animals does not require a paid plan — you only need an account to message, offer, or buy.
For sellers
Paid plans unlock scale and seller tools:
- More simultaneous listings and higher total inventory value caps
- Public shop and Buy It Now on listings
- Analytics on listings and sales
- Feature requests and community perks on higher tiers
Creating your first listing is always possible on Standard; you hit plan limits when you try to exceed caps (ads, images, saves, shop, etc.).
Managing your subscription
After checkout you return to Subscriptions success. Use the customer portal from Subscriptions to update payment method, change plan, or cancel. Your tier updates what the app allows on the next request — you do not need a separate “apply plan” step.